The Blueprint for Intentional Systems

A purpose led framework for governing, designing and stewarding organisations in complexity
"Organisational under performance is not a failure of effort, leadership, or intent it is a failure of system design..."

The Blueprint for Intentional Systems is a governing framework for leaders, boards, and advisors who are responsible not just for performance but for how performance is created. It is written for those who understand that sustainable improvement is systemic, ethical, and a leadership discipline, not a programme.

"Most organisations are busy.
Few are genuinely improving."

Across sectors, transformation activity increases; restructures, strategies, dashboards, technology - yet outcomes remain stubbornly unchanged. This is not a failure of effort or intelligence. It is a failure of system design. The Blueprint for Intentional Systems sets out a disciplined way of thinking about organisations as designed systems, shaped by purpose, people, process, and performance, and stewarded through leadership judgement rather than constant intervention. This work reflects over three decades of senior leadership and advisory experience across public and private sectors, grounded in systems theory, organisational science, and lived executive practice.

This framework is for:
  • Board members and Non-Executive Directors
  • Chief Executives and Executive Teams
    operating in complexity, scrutiny, and constraint

  • Senior public & private sector leaders
    balancing legitimacy, capability, and outcomes

  • Advisors and system leaders
    who work with organisations, not on them

It is not written for:
  • Those looking for quick fixes

  • Template-driven transformation

  • Performative change programmes

Click here to download the Blueprint for Intentional Systems Executive Edition